2016年6月25日WAAJ総会開催報告

講師：村山慶輔　Keisuke Murayama ('99)

兵庫県生まれ。米国ウィスコンシン大学マディソン校卒。在学中、異文化交流に強い関心を持ち、20ヵ国以上を旅行。大学卒業後、インドに て半年間のインターンシップを経験。2000 年アクセンチュアに入社。地域活性化プロジェクト、グローバルマーケティング戦略等の様々プロジェ クトに従事。2006 年同社を退社。 2007 年にインバウンド観光に特化した BtoB サイト「やまとごころ.jp」を立ち上げ、ホテル・小売・飲食・自治体向けに情報発信、教育・研修、 コンサルティングサービスなどを提供。ノウハウ・ネットワークを最大限に生かしたコンサルティングには定評がある。 村山 慶輔 インバウンド（訪日観光）ビジネスコンサルタント インバウンドビジネスの専門家として、ワールドビジネスサテライト、NHK ワールドをはじめ、 国内外各種メディアへ出演多数。最近は、金融機関、投資家、経営者等へインバウンド動向に関 する情報提供を精力的に行うほか、日本全国で行う月10 件以上の講演活動を通してインバウンド ビジネスの啓発に力を注いでいる。

In 2007, Keisuke Murayama established www.yamatogokoro.jp, a B2B website that specializes in consultation services for businesses that concentrates in inbound tourism in Japan. He provided consultation services to hotels, retail firms, catering businesses and local communities. Furthermore, due to his rich experience and expertise in inbound tourism, Murayama has been able to make guest appearances in various media outlets such as the World Business Satellite to impart knowledge and discuss topics related to inbound tourism industry. Murayama also contributes by writing and serializing columns to Nikkei Business Online, which is a cross-media publication that provides business people in Japan with high value-added information on management, technology and life. Keiseku Murayama was born in Kobe, Hyogo Prefecture, Southern part of Japan. He graduated from University of Wisconsin-Madison. During his college years while traveling to more than a few dozen countries, Murayama grew interested in international communications. After graduation from the university, he served a six month internship in India. In 2000, Murayama had an opportunity to work for Accenture Japan Ltd a world-leading provider of management consulting, technology and outsourcing services. Murayama was engaged in a number of critical projects for the company, such as regional revitalization project and global marketing strategy. He left the business in 2006 and established www.yamatogokoro.jp in 2007 which he currently serves as the Chief Executive Officer. Recognition: 2007 Awarded "New Youth Economist Award for Chinese, Japanese and Korean" at "First Economic Forum for Chinese, Japanese and Korean youth cooperation" 2013 Elected as "100 Japanese Economists who win in Asia"